St. Petersburg, St. Petersburg, Russian Federation
Crowdfunding is now an important tool of resource support for armed forces as it helps to compensate inefficiencies of the official system of material supplies as it helps to alleviate inefficiencies of the official system of material supplies. However, the role of business in organization and support of crowdfunding campaigns for armed forces remains understudied. The extant literature mostly analyzes the participation of society, non-governmental organizations and the state. The goal of the research is to build up a taxonomy of models of participation of businesses in crowdfunding campaigns supporting armed forces (military crowdfunding) based on the experience of the conflict in Ukraine. The paper introduces a taxonomy of models of participation of business in military crowdfunding. Two criteria were used: correspondence between company’s business model and its participation in crowdfunding and company’s participation in money raising.
crowdfunding, resource supply, support of armed forces, conflict in Ukraine
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