Soft power of state cultural funds: British Council, Confucius Institute, Russian World
Abstract and keywords
Abstract:
The specifics of modern foreign policy are conditioned using the "soft power" strategy, and the states claiming leadership in the XXI century are increasingly resorting to the use of "soft power", which has become the leading factor of foreign policy at the present historical stage. The actualization of the phenomenon of "soft power" takes place in the economic and foreign policy areas of states. The real embodiment of the doctrine of "soft power" is the activity of cultural foundations. Within the framework of this work, the emphasis is on the general and distinctive features of the activities of cultural foundations: the British Council, the Confucius Institute, the Russian World.

Keywords:
Soft Power, J. Nye, Jr., State Cultural Foundation, "British Council", "Confucius Institute", "Russian World"
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